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Who We Are

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The Dandy Life 

Dandy Life® is a boutique consulting firm for hotels, restaurants, and event venues. We believe the events industry is not a one size fits all business; we tailor each consultancy to the unique operations & marketing needs of our clients.

 


About Our Founder

Shira Spiewak began her career by re-opening Goldbar. She then launched Sweetwater Social as well as Bleecker Kitchen & Co. Shira expanded her profile as Sales Manager for Gurney's Montauk and Seawater Spa, where she was brought in to rebuild its sales office during commencement of a management partnership with LDV Hospitality. Since then, Shira has launched her own business as a private event and hospitality consultant. She has cultivated clients throughout Manhattan, the Hamptons, and several other major US cities, customizing their event sales portfolios, smoothing transitions, increasing sales, and improving customer satisfaction. With her company, Dandy Life®, Shira currently specializes in openings for new or in-need venues, organizing and launching event sales programs, generating hype, and implementing new event management systems. Shira is a member of the NYC board of SERV, Society for Event planners Restaurant Venues, and works to organize educational panels and mentor restaurant event sales managers throughout New York City.